Marks and Spencer: Credit and Debit card design

M&S required a redesign for their credit and debit card and for it to be brought in line with their new brand positioning of ‘new fashioned banking’.

Aelia Marks and Spencers Aelia Marks and Spencers Aelia Marks and Spencer

I based the designs on iconic fashion patterns we all love and recognise. Patterns that never go out of fashion. Only a fashion store with a banking arm could own such patterns on their cards. A perfect fit!

Aelia Marks and SpencerAelia Marks and Spencer

Customers have a selection of 4 patterns to choose from for their credit and debit cards. Whichever best reflects their personality.

Aelia Marks and Spencer

This project was completed at Conran and Partners.